Email Analytics

Make data-driven decisions with comprehensive analytics and insights. Track performance, understand your audience, and optimize campaigns for maximum ROI.

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Powerful Analytics Features

Get deep insights into your email performance with our comprehensive analytics suite

Real-Time Dashboards

Monitor campaign performance as it happens with live data updates

Live metrics
Custom date ranges
Visual charts
Export reports

Engagement Tracking

Track opens, clicks, and user interactions across all campaigns

Open tracking
Click tracking
Device analytics
Location data

Conversion Analytics

Measure ROI and track revenue generated from email campaigns

Goal tracking
Revenue attribution
E-commerce integration
Custom conversions

Subscriber Insights

Understand your audience with detailed subscriber behavior analysis

Engagement scores
Activity timeline
Preference tracking
Lifetime value

Essential Email Metrics

Track the metrics that matter most to your email marketing success

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Open Rate

Percentage of recipients who opened your email

Industry average: 15-25%

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Click-Through Rate (CTR)

Percentage of recipients who clicked on links

Industry average: 2-5%

Conversion Rate

Percentage who completed desired action

Industry average: 1-3%

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Bounce Rate

Percentage of emails that couldn't be delivered

Target: Below 2%

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Unsubscribe Rate

Percentage who opted out of your list

Target: Below 0.5%

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List Growth Rate

Rate at which your email list is growing

Healthy: 2-3% monthly

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Email Sharing/Forward Rate

How often subscribers share your content

Good: Above 0.5%

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ROI

Return on investment from email campaigns

Average: $42 per $1 spent

Advanced Analytics Capabilities

Heat MapsVisualize where subscribers click within your emails to optimize layout and CTAs.

A/B Test AnalyticsCompare performance of different email versions with statistical significance.

Cohort AnalysisTrack subscriber behavior over time and identify trends by cohort groups.

Funnel TrackingMonitor subscriber journey from email open to final conversion.

Predictive AnalyticsUse AI to predict subscriber behavior and optimize send times.

Deliverability InsightsMonitor inbox placement, spam complaints, and sender reputation.

Segment PerformanceCompare how different audience segments respond to your campaigns.

Device & Client AnalyticsSee which devices and email clients your subscribers use most.

Geographic InsightsUnderstand where your subscribers are located and optimize timing.

Engagement ScoringAutomatically score subscribers based on their engagement level.

Custom ReportsCreate and schedule custom reports with the metrics that matter to you.

API AccessPull analytics data into your own tools and dashboards via API.

Comprehensive Reporting

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Campaign Reports

Detailed performance reports for individual campaigns with comparative analysis and trends.

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Performance Trends

Track performance over time with trend analysis and historical comparisons.

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Subscriber Reports

Analyze subscriber growth, churn, engagement levels, and lifetime value metrics.

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Revenue Reports

Track revenue attribution, ROI, and e-commerce performance from email campaigns.

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Goal Tracking

Monitor progress toward your email marketing goals with custom KPI dashboards.

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Automated Reports

Schedule and receive automated reports via email on your preferred frequency.

Beautiful Data Visualization

Transform complex data into actionable insights with intuitive charts and graphs

Line Charts

Track trends over time

Bar Charts

Compare performance

Pie Charts

Visualize distributions

Heat Maps

Identify click patterns

Ready to Unlock Powerful Insights?

Start tracking, analyzing, and optimizing your email campaigns with comprehensive analytics.

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